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Tobias & the Bear

Leanne & Ruth met in 2007 as creative and editorial heads of a newly launched online fashion store.  They were colleagues first, friends soon after and then some time after that, mums to Tobias and Arlo (the Bear in the tale). 

It was a post maternity leave chats that triggered the idea for Tobias & the Bear - great printed leggings, with unique designs created for boys, or tomboys (or for any mum who wanted a break from the sea of pink out there). That was in the autumn of 2013 and just 10 months later, they were up and running with their first four designs.

They since learnt that there are an awful lot of mums who don’t want to dress their girls in bows and frills and so the collection has a real unisex feel. They don't have seasons and believe in building a large collection of incredible styles and prints which we add to regularly and everything we do is 100% made in the UK – that’s really important to us. 

We have started with the Super Batty t-shirt and leggings but we've some more styles on the way just in time for Christmas. Stay tuned. 

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